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Templates make it faster than ever to email gift cards and prepaid cards to your contacts. Templates streamline offer creation by making content and settings reusable across multiple orders.  

What gift cards can you send by email?

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Offer more appealing rewards with less effort by first setting up your email template in your Giftbit account.

Templates store the message content and settings needed to create offers. 

Each template has seven sections:

  • Email subject line
  • Logo or header image
  • Sender name
  • Value
  • Email message body
  • Expiry Date
  • Gift card brands 

Some sections have default settings, such as the sender name, but you can replace these with custom values as you like.

There is also a Preview button on templates for you to view how your offer appears to contacts. You can toggle between desktop and mobile versions of the offer.

Once all of the sections are complete, your template is ready to use. 

Create a Giftbit account.

How to email your digital gift card

To send gift cards to your contacts, click on Orders, then choose one of your completed templates. All orders now require a template. If you don't have a template ready, you can create one by clicking on "Start from Scratch". Add your list of contacts and confirm to finish placing your order. 

Send rewards in bulk.

Pulling details from a template helps guard against mistakes in the ordering process. Each order placed with the same template will have consistent settings and content. Knowing the format is perfect takes the stress out of confirming your order.

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Bulk gift card sending is remarkably quick--choose a template, add your contacts and place your order.

Send it when you're ready

Exit at any point while creating a new template or while placing an order and your progress will be saved as a draft automatically. You can come back at a later point in time and continue where you left off.

Draft templates are particularly useful if message content requires sign-off from your marketing or legal department. You can even label your templates, so you know which ones are waiting on approval and which ones are ready to use.

Separate templates for each project

The freedom to save multiple templates helps you stay organized when you have more than one initiative in progress. You can create templates for each of your projects, or even different payout amounts for the same project.

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Learn what appeals most to your audience

Templates can be used to A/B test different variations of your rewards to determine whether you're choosing the right value and format for your audience. 

Try creating two versions of your template with different messages, brand options, or values. Send each version to half of your contact list. Once both campaigns conclude, run the user report to see which format was redeemed most. A difference of $5-10 could change the performance of your offers in a significant way.

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Matt Brossard
Post by Matt Brossard
April 2, 2019
Giftbit Director of Business Development