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In today's fast-paced world of marketing, sales, customer experience, and revenue operations, Customer Relationship Management (CRM) systems play a vital role. Marketers, business owners, sales managers, and revenue operations leaders rely on CRM systems as the ultimate source of truth, influencing every interaction and decision-making process.

We all know it can be a challenge juggling various tech stacks while striving for seamless integration, and that’s why at Giftbit we've crafted a solution that will not only accommodate your CRM system effortlessly but enhance it with a few simple steps to reward delivery.

Exploring the advantages of integrating your HubSpot CRM with Giftbit, we'll also discover the simple use of Giftbit links in HubSpot emails. We'll show the synergy between Giftbit and HubSpot and enhance automation potential — a vital component for driving growth.

Go directly to the step-by-step process

Why a CRM? Why HubSpot?

Have you ever wondered how successful businesses keep their customers happy and returning for more? It's all thanks to CRM. Think of it as a powerful toolkit that helps businesses organize customer data and create outstanding experiences. HubSpot, one of the leading tools in the CRM world, simplifies business operations and communication channels.

However, there is an additional aspect to consider. Modern businesses are in search of a solution that goes beyond the ordinary, something that can truly enhance their achievements, maintain customer loyalty, and keep employees engaged. And that's where Giftbit comes in!

There are fewer barriers for first-time CRM users. 65% of sales professionals use a CRM and 97% consider sales technology "very important" or "important", according to LinkedIn State of Sales 2020.

Why integrating Giftbit with your CRM is beneficial

The most significant benefit of integrating your CRM with Giftbit is efficiency and customization. With the click of a button, you can send personalized gift card rewards to your customers, employees, and partners with the email branding that they are accustomed to — and as a result — dramatically improve engagement and satisfaction.

How Giftbit links are simple to use with HubSpot emails

Giftbit links were specifically designed to make sharing digital gift cards from any medium simple. Whether you want to deliver by SMS, social media direct messages, internal intranet...or the CRM system that you already use! By adding a Giftbit link to your HubSpot email, you can effortlessly enhance that communication. Show me how!

In just a few seconds, you can create a custom link that redirects recipients to a beautifully branded landing page, where they can easily access all the relevant details of the gift card. This smooth and intuitive process ensures a seamless experience for your customers, making gift card redemption a delightful and hassle-free endeavor.

Why combining Giftbit and HubSpot drives efficiency through automation

In today's world, being efficient and competitive is more crucial than ever. Integrating Giftbit with HubSpot can help companies save time and effort by automating the delivery of gift card rewards for various purposes such as employee recognition, customer acquisition, loyalty programs, and more. By automating the reward delivery process, your team can focus on higher-value tasks, and customers can receive their rewards quickly and easily.

The Giftbit advantage: did you know that 91% of businesses with more than 11 employees use CRM software? Learn why Giftbit.

Organizations use their CRMs to engage, communicate, and track every touchpoint along their customer journey. With rewards and incentives becoming the secret ingredient for boosting customer loyalty, Giftbit has a way for you to deliver enticing rewards within your desired HubSpot framework.

Imagine delighting your leads, customers, and partners without sacrificing the customization and workflow processes that make HubSpot and CRM systems so powerful! Let's learn how to merge HubSpot with Giftbit and spread those smiles far and wide.

How to get set up with Giftbit in HubSpot

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Delivery Option 1:
HubSpot and the Giftbit link solution

This option involves exporting a .csv file of Giftbit links, mapping the links to your list of HubSpot contacts, and using personalization tokens to deliver via email or SMS. This option allows you to fully customize.
Full guide: How to Send Giftbit Rewards in HubSpot  

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Delivery Option 2:
HubSpot & Zapier + Giftbit solution

This option involves triggering reward emails from Giftbit’s platform based on property changes in HubSpot, using a Zapier connection.
Learn more here

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Delivery Option 3:
Use the Giftbit API integration

This option involves collaborating with your development team to leverage the Giftbit API.
Learn more here

 

At Giftbit, we understand the value of customer engagement and the ROI of using incentives and rewards. By amplifying the capabilities within HubSpot, we’ve simplified rewarding your leads, prospects, and customers, keeping them loyal, and boosting your business. Extensive research confirms that rewards are essential for customer retention and engagement, increasing customer retention rates by 5% can increase profits by 25% to 95%.*

* Source: Bain & Company

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Why Giftbit and HubSpot are the perfect partnership?

Integrating digital gift cards with your HubSpot CRM workflow has never been easier than with Giftbit. By automating the delivery of gift card rewards, your team can focus on more critical tasks while customers receive their rewards quickly and easily, all while you gain valuable insights about your campaign performance.

Giftbit and HubSpot make the perfect partnership, allowing you to create more meaningful and engaging customer experiences that ultimately drive growth for your business. Get started today!

Matt Brossard
Post by Matt Brossard
December 14, 2023
Giftbit Director of Business Development